The most common reason to use Facebook in 2019 was to keep contact with friends and family, according to 80 percent of Finns.Ī survey investigated how often Finns used social networking sites in 2019. Only two percent of the survey respondents in Finland used the microblogging and social networking website Tumblr. 84 percent of the respondents reported in a survey that they use WhatsApp, followed by 75 percent who use Facebook, and 71 percent who use YouTube. WhatsApp was the most popular social media platform in Finland in 2020.
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